BENlabs

Creative Engine for High-Impact Campaigns & Events

4

Days To Hire

7

Talents Hired

About the Company

BENlabs (Branded Entertainment Network) is a global leader in entertainment and creator marketing. They specialize in helping brands reach audiences through influencer collaborations, product placements in TV, film, and streaming, music partnerships, and AI-powered media insights. With a footprint across the US and global markets, BENlabs blends data, creativity, and technology to help clients connect with audiences in authentic, high-impact ways.

Their unique edge lies in combining a vast entertainment network with proprietary AI tools that optimize campaign placement and performance. Whether placing a product in a Netflix show, running TikTok influencer activations, or powering YouTube creator campaigns, BENlabs ensures that every brand message is seen, remembered, and acted upon.

Clients rely on BENlabs for their deep industry relationships, creative capabilities, and ability to deliver measurable outcomes across complex, multi-platform campaigns.

The Requirement

  • As BENlabs expanded its global influence and creative offerings, their internal teams faced growing pressure to deliver high-volume, high-quality creative assets across multiple formats, all while adhering to tight deadlines and flawless execution.

    Key challenges included:

    • Designing for scale: Campaigns required a huge volume of promotional, social, event, and internal assets.

    • Talent diversity: Projects spanned multiple skill sets graphic design, motion graphics, SEO, content writing, and video editing.

    • Event readiness: High-profile events like Creators Day demanded premium-quality visuals (print, digital, video) with no room for missteps.

    • Brand consistency: With such a wide range of deliverables, maintaining a unified brand identity across channels was complex.

The GVAS Solution

GVAS embedded a remote creative team tailored to BENlabs’ fast-paced, high-stakes environment. The engagement evolved into a multi-disciplinary creative extension of their in-house team.

01

Specialized Presentation Support

GVAS began with a dedicated senior designer focused on pitch decks, partner presentations, investor-facing decks, and internal sales materials. This established trust through consistently polished, on-brand output.

02

Full Creative Department On-Demand

As needs grew, GVAS deployed a cross-functional remote team including:

  • Graphic Designers (digital and print)

  • Motion Designers & Video Editors

  • SEO Specialists for campaign visibility

  • Content Writers for web, socials, and event assets

GVAS operated as BENlabs’ behind-the-scenes creative powerhouse on call for any campaign or event.

03

Event Design Ops for Creators Day

For Creators Day, a flagship event:

  • Designed banners, invites, posters, digital promos, motion graphics, social media visuals, and signage

  • Delivered cohesive visual identity across digital and physical touchpoints

  • Ensured brand compliance with BENlabs guidelines

  • Managed creative sprints with rapid turnaround cycles

A workflow was set up for batch asset production, ensuring consistent quality while allowing for rapid iterations.

Outcome

With GVAS as their remote creative team, BENlabs scaled high-level campaign design without adding full-time hires. From strategic event assets to daily content production, GVAS helped maintain BENlabs’s premium brand identity while delivering quickly across multiple formats.

  • End-to-end design delivery for major campaigns and high-stakes events like Creators Day across print, digital, and video ensuring a unified, premium look and feel
  • Cross-functional creative support spanning graphic design, video, SEO, and content like an internal department but faster and more affordable
  • Presentation design excellence, with dedicated specialists crafting pitch decks, investor presentations, and internal reports that matched C-suite expectations
  • Systemized workflows including batch design production, brand guideline documentation, and milestone-based review loops for maximum efficiency
  • Rapid scale in creative output without sacrificing quality, BENlabs could handle more clients, more events, and more campaigns
  • Annual savings of over $160,000 per senior designer compared to building a similar in-house team, with better flexibility and faster results

Working with the GVAS team over the past year has been a game-changer for BENlabs. Despite the time zone difference, they’ve become a seamless extension of our internal team supporting everything from research, SEO, and web development to paid media, presentation design, and video production.

Sourabh’s leadership and communication make collaboration smooth and efficient, no matter the complexity or timeline. Most notably, during our Creator Day event in Los Angeles, the GVAS team truly went above and beyond supporting late-night deadlines, building out stunning LED wall visuals, presentation decks, and handling last-minute demo prep. Their commitment and quality were instrumental to the event’s success.

GVAS is not just a vendor, they’re a dependable creative partner.

Kristin Hough

Creative Manager